SORTING
Here's how I close nearly 100% of inbound leads.
It takes guts.
I send this email before meeting with people.
“Hi James,
Nice meeting you, albeit virtually. I know you have your pick of sales trainers, so thanks for considering me.
So I don’t do you a disservice and waste your time, here are a few reasons why I might not be a fit for your SKO:
-I don’t sign NDAs or service agreements. I use a one page agreement.
-I charge X for an hour, Y for a half day and Z for a full day.
-Payment is required up front.
-I’m going to ask people to make live calls and send emails to real prospects.
-I require M&M’s but no brown ones :-)
We can discuss the details of the workshop of course, but first I wanted to find out if the above conditions work for you.”
This sorts out 7 out of 10 inquires.
I close nearly 100% of prospects I meet with.
The takeaway?,
Not a fit is a good outcome if determined early.
It’s a terrible outcome if determined late.
Knowing how to protect your time is a good skill to master.
The shift? Selling -> Sorting