---
title: "My Sales Mantra"
url: "https://books.joshbraun.com/4/forsale/98/my-sales-mantra"
---

**MY SALES MANTRA**


It's not my job to talk people into buying.<br>
My job is to illuminate potential problems.<br>
Some people will be interested in talking further. Others won't.<br>
Doors opening and closing is the nature of sales.<br>
My role is to be curious and listen without having expectations.<br>
I embrace every aspect of the experience fully.<br>